“Our competition is not with other B Schools, we need to compete with where we were yesterday and keep bettering ourselves,” says Mr. K Harishchandra Prasad, Chairman, VJIM, Hyderabad. His words reflect the constant efforts of the B School, which strives to imbibe that philosophy in every aspect of learning, from methodologies to knowledge resources, networking for industry inputs to building on the faculty strength. And the results are showing as its PGDM programs evolve giving students the cutting edge advantage.
It all begins with the curriculum that gets frequently updated to keep students abreast with the latest industry moves. Ms. V. Jayashree, Sr. Asst. Prof – Marketing and Program Director at the B School also reminds us that the courses are designed to even the playing field for students from various backgrounds. “Some of our students have work experience, others don’t. A big task is to make them un-learn and then re-learn. We try and do that by bringing case studies, on field assignments etc to the program,” she tells us.
The Chairman asserted that one of the goals for the B School was to achieve zero fail percentage. Efforts have been taken to monitor the performance of students on a regular basis. Dr. Ch. S. Durga Prasad
Director of the institute adds, “We started offering evening classes to students who were weak in particular subjects. They were given tutorials and extra work, which resulted in them catching up with other students. As a result there was hardly 5% failure rate in the Batch of 2017.”
Moving with the changing times VJIM, Hyderabad launched several initiatives including streamlining some of its programs in 2017. It also started online exams for students and Television Schooling, which was an instant hit with the students. Speaking of the initiatives Dr. Prasad says, “The idea was to build confidence in students and make them believe in themselves. With over 20 companies recruiting 125 students this placement season, I think the initiatives are paying off.” And that is good news for students of the B School.