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  • Rama Krishna Kompella
Dr. Vijayalakshmi. R
August 9, 2025
Financial Audit Reports
August 19, 2025
Published by P.Bhavya on August 9, 2025
Categories
  • Marketing
Tags

Rama Krishna Kompella

Designation: Asst. Professor

Qualification: MBA

Experience:

  1. Industry – 10 years
  2. Academic –15 years

Email: k.ramakrishna@vjim.edu.in

DOJ : 21/07/2025

  • Research
  • Professional Activities
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Research

Research

  • Kompella, Rama Krishna, Peri Pinakapani, and G. N. P. V. Babu. “Examining the Technological Progress and Consumer Based Brand Equity of Indian Deemed to be Universities.” Nanotechnology Perceptions (2024): 429-434.
  • Babu G.N.P.V, Rama Krishna Kompella. “Customer Journey Mapping in Engineering Services: Enhancing Marketing Effectiveness Through a User-Centric Approach”. 2nd IEEE International Interdisciplinary Humanitarian Conference for Sustainability (IIHC-2023), 3-4 Nov, 2023.
  • Rama Krishna Kompella, Pinakapani Peri. “Consumer Based Brand Equity Dimensions of Universities”. International Conference on Higher Education and Sustainable Development, Osmania University, 23-25 March 2023.
  • Rama K Kompella. “Required: A New Turn in Sustainable Consumption Research”, Emerging Trends in Management Research, Narsee Monjee Institute of Management Studies, Hyderabad, India. Nov 27-28, 2015.
  • Dholakia, Nikhilesh, Rama K. Kompella, and D. HALES. “The dynamics of Inshoring.” Knowledge Globalization Conference, Pune, India. Vol. 6. No. 1. 2012.

Ongoing Research

  • University Branding in India

Professional Activities

Workshops Conducted

  • Developing a Social Enterprise’ for CSIM (Center for Social Initiative and Management), Hyderabad (July 2016).
  • Sustainability in an Indian Perspective for Indian School of Business (ISB)–Goldman Sachs 10K Women Entrepreneurs Initiative (February 2016).
  • Conducted more than 150 soft-skills workshops for engineering students and Chartered Accountants across Telangana and Andhra Pradesh

Conferences/Consortiums Attended

  • AIM-AMA Sheth Foundation Doctoral Consortium 2016 (Jan 7-9) held at IMT, Ghaziabad, India.
  • First Global Faculty Conference on Giving Voice To Values – Teaching, Learning and Research on June 13/14, 2011 at Babson College, Massachusetts, USA.
  • Tri-University Seminar by Preyas Desai, editor of Marketing Science on April, 1, 2010 at UMass Amherst, Massachusetts, USA .
  • Tri-University Seminar by Russel Belk, on April 16, 2010 at University of Rhode Island, Rhode Island, USA.
  • Knowledge Globalization Conference held on January 5-7, 2012, at Pune, India.

Consultancy Projects

  • Provided Business solutions to clients in the areas of EdTech, Financial Services, Fertilizers, Consumer Foods, Hair Transplant, Medical Diagnostics, FMCG etc. Some of the clients include JCSS Global, Continental Fertilizers, Munara Agrotech, Involute Institute of Technical Training, Hair Science Clinic.

Awards & Recognition

Memberships

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