Covid-19 pandemic impacted practically every industry sector as well as academia last year. Many B Schools around the country were caught off guard by the subsequent lockdown. However, some of the top management institutes like VJIM, Hyderabad responded quickly to the evolving changes by creating the innovative platforms for digital learning. In fact, they saw the difficulty as an opportunity to enhance learning in different ways.
The ongoing debate on whether online learning can replace offline learning is futile. With automation, digital disruptions in every industry sphere, online learning in varied forms, is here to stay. By adapting to innovative digital platforms and training faculty members to keep up with the necessary trend, VJIM, Hyderabad moved ahead with online learning seamlessly. And now in its second year, the experience is smoother and more evolved for the benefit of students.
Recently a Sales And Distribution Management class brought real-world experiences to students through YouTube videos as they focused on ‘Value addition to organization’. A video by Ahilya Initiative, HUL, and another one by Facebook content manager, Mr. Shubham Khurana, led to invigorating discussions in the classroom. Similarly, Performance Management System class revealed that only 40% of employees know what their organizational goals are.
Students at the B School learn about crucial management concepts like KRA and KPI with insights on their industry applications. Industry facts and figures are presented through visual illustrations and presentations, which add to the engaging learning experience. To ensure that students’ industry interactions are not compromised during the lockdown, VJIM, Hyderabad has also consistently been organizing guest lectures and webinars with the best in specialized fields.
Recently, Mr. Saravanan delivered a talk on Consumer Behaviour that helped students get insights into the minds of prospective customers. The speaker talked about three celebrities and brands they endorse to drive home the point about perceptions and interpretations of those products. It was an interactive session where students understood that learning is multi-faceted, it happens in multiple ways, and it is continuous.
It also describes the learning experiences students get at VJIM, Hyderabad. Guest lectures by Mr. D. S. S. S. Sastry, Addl General Manager, NTPC Ltd, Secunderabad and Mr. Christopher, Founder, Gratail, have offered students insiders’ perspectives on Logistics And Supply Chain Management, and Retail Management, respectively. Their learning has been multi-faceted, engaging, packed with industry inputs, and uninterrupted, in spite of the pandemic.